Marketing with AI
There is a slide in almost every marketing deck that kills creativity. It usually features a stock photo of a smiling woman in a blazer holding a coffee cup. Her name is “Marketing Susan.” Underneath ...
Understanding the Marketing Funnel A marketing funnel is a visual representation of the customer’s journey from awareness to purchase. It helps businesses understand and guide potential customers through different stages, ultimately converting them into loyal ...
Story arcs form the backbone of any narrative. They shape the journey from beginning to end, guiding characters through conflicts, growth, and resolution. Understanding different types of story arcs helps writers craft compelling stories that ...